Google Ads that starts with your business.
Founded by former Google strategists, we believe effective marketing starts with understanding the business-not just managing campaigns.
FAILURE_LOG
Most Google Ads campaigns fail before they launch.
It's rarely because of keywords or bidding strategies. More often, it's because the fundamentals weren't in place before the campaign began.
Poor Positioning
Your campaigns can only be as compelling as your value proposition. If customers don't immediately understand why you're different, advertising becomes significantly harder.
Weak Website
Even highly qualified traffic won't convert if your website doesn't build confidence or guide visitors toward action.
Broken Measurement
Without reliable measurement, it's difficult to know what's working, what's not, and where to invest with confidence.
The Intenta Method™
Our four-phase framework helps businesses build a strong marketing foundation before investing in campaigns.
We work closely with your team to uncover your value proposition, competitive strengths, ideal customers, and buying journey. By the end of this phase, we have a clear understanding of why customers choose your business-and how to communicate that advantage more effectively.
Define
We work closely with your team to uncover your value proposition, competitive strengths, ideal customers, and buying journey. By the end of this phase, we have a clear understanding of why customers choose your business-and how to communicate that advantage more effectively.
Our Service Suite
Get Started with Google Ads
For businesses launching Google Ads for the first time or rebuilding an existing account.
Google Ads Audit
A comprehensive review of your existing account with practical recommendations to improve performance.
Google Ads Management
Ongoing optimisation as an extension of your marketing team, with transparent reporting.
Google Ads Training
Tailored workshops to build your team's confidence and capability in managing Google Ads.
Why
Intenta
We started Intenta because we wanted to work differently.
After more than a decade each at Google, we saw too many businesses treated as campaigns instead of companies. We believe effective marketing begins with understanding the business, partnering closely with founders, and sharing the thinking behind every recommendation.
Former Googlers with over 20 years of combined experience.
Define what makes your business worth choosing before launching campaigns.
Every recommendation starts with understanding your customers, positioning, and commercial goals.
Build strategies around your business, not generic best practices.
We teach as we build, so your team grows with us.
We intentionally remain boutique so every client receives senior attention and thoughtful advice.
Intenta Digital didn't just manage our account; they rebuilt our understanding of our own customer journey.ROAS tripled, stress halved.
Free Case Study
See how our Business-First approach transformed a client's marketing, from strategy to execution.
- checkDefining their positioning
- checkImproving their website
- checkLaunching tailored campaigns
- checkDelivering better results
Get in touch for a free consultation
A 15-minute conversation to understand your business, your goals, and whether we're the right partner for your next stage of growth.